Wednesday, 6 October 2010

The Global Village

Marshall McLuhan

http://www.aber.ac.uk/media/Students/bas9401.html

The underlying concept of McLuhan's view of electr(on)ic technology is that it has become an extension of our senses, particularly those of sight and sound

we are increasingly linked together across the globe and this has enabled us to connect with people at the other side of the world as quickly as it takes us to contact and converse with those who inhabit the same physical space (i.e the people that live in the same village)

McLuhan argues that it is the speed of these electronic media that allow us to act and react to global issues at the same speed as normal face to face verbal communication


http://www.livinginternet.com/i/ii_mcluhan.htm


McLuhan chose the insightful phrase "global village" to highlight his observation that an electronic nervous system (the media) was rapidly integrating the planet

His insights were revolutionary at the time, and fundamentally changed how everyone has thought about media, technology, and communications ever since

McLuhan's second best known insight is summarized in the expression "the medium is the
message", which means that the qualities of a medium have as much effect as the information it transmits


http://en.wikipedia.org/wiki/Marshall_McLuhan

it is a tool that profoundly shapes an individual's and, by extension, a society's self-conception and realization

the world has become a computer, an electronic brain, exactly as an infantile piece of science fiction. And as our senses have gone outside us

A computer as a research and communication instrument could enhance retrieval, obsolesce mass library organization, retrieve the individual's encyclopedic function and flip into a private line to speedily tailored data of a saleable kind

Wednesday, 29 September 2010

http://www.slideshare.net/upload

Research Summer Project Evaluation

Mr Bush's Evaluation


Significance 3
Structure 2
Simplicity 2
Rehearsal 2


9

WWW:
- used a clip (trailer)
- some good research
- gender roles discussed
- spoke about genre
- spoke about audience expectations
- ICT skills : good powerpoint, highlighted key words in bold, and well selected images, embedded video links.
- fluent and good paced: not reading off the screen and knows the subject well


EBI:
- dont start with the trailer, provide some background knowledge first
- more media terminology was used
- interactivity with the audience


Saturday, 11 September 2010

Research Summer Project - Text Research

The Proposal


Telegraph


Tim Robey, displays his excitement for the awiated The Proposal, although it was thought to be all down to the stars that were present in the film, Sandra Bullock and Ryan Reynolds. whats found interesting is that Bullock and Reynolds have a chemistry that enabled directer Anne Fletcher the ability to sit back and let them work.



http://www.telegraph.co.uk/culture/film/filmreviews/5895077/The-Proposal-review.html




Entertainment Weekly



EW comment on Sandra Bullcoks comeback, and her upcoming movies, seeming most likely to appear next to Tom Hanks, how she conciously reloaded her career, and what she is going to do next. Sandra Bullock appeared on the cover of Entertainment weekly, being described as 'the most powerful actress in Hollywood' .


At the age of 46, Bullock has acomplished jumping from moving vehicles in Speed to being a criminal suspect in Most Wanted. This has been a succesful year for the actress as she won a best actress oscar and a new baby, EW have examined her rising status in hollywood, commenting on how well she makes audiences fall in love with her film, after film.

Co-star Bradly cooper, who was also in All About Steve, commented on Bullock: “From the minute we saw her in Speed, she just had this quality that people want to be around, it’s like being around a source of light.”